Husky Jam is a student organization at the University of Washington, dedicated to providing live music shows for student bands to perform and network.
As the Media (Marketing) Team Lead and Designer, I updated the organization's general visual identity and designed as well as directed the visual identity for the past 11 music show events. For each show, the media team was responsible for planning and creating branding, social media content, physical promotional materials, merchandise designs, decorations, and post-show recap videos and photos.
Branding
General Identity
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Husky Jam Track 11 - Frozen Echos -
11.23.2024
An icy, crystal, fridgid texture themed show to rock out one last time before Fall Quarter finals.
Collaborated with Ryan Evan, Sophia Posso, Erin Tollson.
Branding
Desgin direction
PR Content creation
Desgin direction
PR Content creation
Husky Jam Track 10 - Melodaze Show -
9.22.2024
Free open-themed show to welcome freshmans and start new fall quarter of the year. Aiming nostalgic, surreal, dreamy and atmospheric feel to evoke a sense of the chaotic yet inviting power of music.
Branding
Illustration
PR Content creation
Merch Design
Illustration
PR Content creation
Merch Design
Husky Jam Track 9 - Sunbloom Show -
5.10.2024
This show marked the final event of the 2023-24 school year. It was designed around a chill indie, R&B, and hip-hop-centered theme, aiming to energize the audience and kick off the summer.
Collaborated with Shinnosuke Chuman.
Branding
Design directio
PR Content creation
Merch Design
Design directio
PR Content creation
Merch Design